Sunday 24 April 2011

About Mobile Surveys and Rankings

CEM mobile ranking provides a way of measuring communication audiences and provides a way for mobile service providers to rank their services. CEM mobile rankings provide results that increase the awareness of your mobile service and increase sales.

CEM mobile surveys are designed for companies providing mobile services and value added services for individuals and businesses.

Analytics for mobile develop tools that are used for benchmarking and they aim at increasing mobile sales in addition to helping mobile service providers understand their market share so that they can increase their media sales in the market. These solutions have to be approved so as to be used to maintain standards for measurement in the media industry.

Analytics for mobile can also detect the levels of callers, i.e. whether they are loyal, active or dormant. This information helps to know which products are mostly used and in which area.

CEM4Mobile measures the success in mobile channels based on customer experience and interaction.

Tuesday 5 April 2011

The importance of handset detection in gathering information on customer opinion

Handset detection software are used by mobile phone application software providers to detect or recognize your handset when you log in with your email address. This is important in the current market where a wide range of applications are available for downloading from the internet. There are hundreds of types of handsets and therefore it has become important to match the specific type of handset with the applications that are available on the internet.

Customer opinion is very important in any type of business since it enables product and service providers to know what is required of them by the customer. An important way of gauging opinion for many businesses is through mobile phones and this provides a fast and reliable channel of information gathering. It is also important to gauge customer satisfaction and their experience with products and services which are available in the market. The customer is the final link in business chains hence it important to guarantee the integrity of the chain by getting continuous feedback from the customer. For more information on handset detection and customer opinion visit www.cem4mobile.com